Tag: The Other Visualization

11
Nov

The OTHER Design Thinking

Call For Participants:

Humantific CoFounder Elizabeth Pastor presented The OTHER Design Thinking for the first time last week at the Design Thinkers 2013 conference in Toronto.

In the presentation Humantific points out what realms of knowledge are now being blended in practice today as well as 10 differences between Mainstream Design Thinking and The OTHER Design Thinking.

It is becoming clear to many that the era of assuming that all wicked social problems can be solved by creating more products and services is over.

Part of the presentation is an invitational call for submissions in reference to inclusion in our next virtual book entitled The OTHER Design Thinking now in progress. We are looking for 3-4 other leading innovation practices already engaged in The OTHER Design Thinking and interested in appearing in this book along with Humantific.

If you are operating a practice where you begin all projects with the built-in assumption that products, services and or experiences will be outcomes [Design 1 & Design 2] so sorry but this is not a project for you. That circle of mainstream practices has already been widely covered, over and over again in the mainstream business media, in mainstream design media, mainstream design thinking movies, in mainstream books, etc.

This project seeks to give voice to a different circle of other emerging practices that make no such up-front assumptions. [See “10 Ways its Different” on pages 77 to 99].

If you are engaged in design thinking oriented innovation practice and have already been operating beyond the “Crossover Era” for at least 5 years feel free to contact us if you would like to be considered.

Email expressions of interest to: kickitup (at) humantific (dot) com

This project builds on previous work.

Related:

Innovation Methods Mapping / Preview

NextDesign Geographies
Making Sense of Design 1,2,3,4
Understanding The Future That Has Already Arrived

NextD Reality Check

When [Old Design Thinking] LOVE is Not Enough

27
Sep

Elizabeth Pastor at DesignThinkers 2013

Humantific CoFounder Elizabeth Pastor will be giving a talk on The OTHER Design Thinking at the Design Thinkers 2013 conference upcoming in Toronto, Canada, November 6-7.

While much of the design thinking community continues to focus on Design 1 and 2 there is an emerging community of leading practices already engaged in the terrain of Design 3 and 4.

Elizabeth will give a talk on what it feels like and what it means to be already active in The OTHER Design Thinking community today.

For more information on the Design Thinkers 2013 conference go here:

On Twitter you can follow Humantific at the Design Thinking conference beginning Nov 6:

https://twitter.com/humantific

Related:

When [Old Design Thinking] Love is Not Enough

NextDesign Geographies
Understanding Design 1,2,3,4

The Rise of SenseMaking

The Rise of CoCreation

09
Dec

Consider TIME / Big Data For WHEN?

In this new series, Humantific SenseMaker Insights, we will be sharing a few tips based on our 15+ years of work and experience in the realm of helping organizational leaders make sense of complex fuzzy situations. Sometimes mountains of data exists in those often pressing situations, while in others, little or no data exists–but regardless there is need to drive forward.

Today, in the avalanche of Big Data crashing on all of our shores and in the marketplace push to consider data a “new natural resource”, a now abundant shapeable material, do you ever get the feeling that something important in that messaging is not being acknowledged, explained, or talked about?

In the competitive (some might say over-hyped) marketplace, what we often see missing in Big Data conversations is the simple acknowledgement that data sets are particularly useful in the construction of certain types, not all types of pictures. Apart from the many technology-related advances, certain basic data-related principles still apply–at least until humans figure out how to work around or change the underlying physics of the universe..:-)

Recently a Humantific Visual Analytics Team undertook an analysis of 200 years of data visualizations with the goal of better understanding what kinds of pictures have been made, historically, using various forms of data. Some readers might be surprised by the findings.

Acknowledging that not all data visualization is being used in the context of organizational or societal innovation it is this particular realm that we remain focused on and interested in. The interconnections between information and innovation acceleration have been at the center of Humantific’s work for more than fifteen years. While swimming in the data tsunami lets not forget a few innovation fundamentals.

In all of our visual sensemaking work we are building-block agnostic. We are not tied to only being able to make pictures based on data-sets alone. Others might be. At Humantific data is just one material used in the construction of informing pictures.

Among our first questions in any visual sensemaking engagement is this one introducing the consideration of time: WHEN is the picture that you seek to create? Asking WHEN inevitably informs the equation of what it is that will likely be needed to construct your picture. Data might or might not be the right “material”. To consider such a question, we, at Humantific, use a simple SenseWHEN viewing lens that contains these three parts: Yesterday, Today and Tomorrow.

We recognize that the creation of Yesterday (Past), Today (Present) and Tomorrow (Future) pictures require quite different considerations and building materials. We have known for some time that data analytics and data visualizations are great for constructing pictures of Yesterday and Today. Tomorrow pictures are often inspired and/or informed by data, but no data exists for the not-yet-arrived future, regardless if that future is next year, next week, or ten minutes from now.

While we certainly acknowledge all the promising innovations underway in the realm of data-based predictive analytics, it remains true that today, in one way or another, pictures of Tomorrow have to be created from a “magic” mix of facts, presumptions, visions, projections, and ideas. In addition, many leaders are certainly well aware that in the context of organizational change and societal change (wicked problems), pictures of Tomorrow (solutions) most often have to be constructed in a manner that is conducive to buy-in by multiple constituents, ie: cocreation.

At Humantific we do a lot of futuring work with organizations and, so, are often called upon to help design and construct interfaces, tools, and experiences to help humans cocreate pictures of Today-Tomorrow as well as the subsequent bridge-building. Organizational leaders often call upon our team to lead the multi-stakeholder cocreation of the bridges of change between the Today and Tomorrow pictures. How are we going to get to that future? Often it’s going to take considerable work and change, including behaviors. We will talk more about this and share additional insights in this direction in future posts.

To undertake the sample view across a 200+ year period of data visualizations, the Humantific Visual Analytics Team utilized 5 well known books, including William Playfair’s 1786 AtlasGraphic Methods for Presenting Facts (1917), Graphic Presentation (1939), Visual Complexity Mapping Patterns of Information (2011), and Information Graphics (2012). Inside the 5 volumes we viewed nearly 1000 visualizations.

Looking across that two century time span, what we found was that 98% of the data visualizations were pictures of Yesterday or Today. Out of the 989 diagrams created over a two century period only 2% were attempts at pictures of Tomorrow.

In terms of proportional orientation, the earliest book from 1786 was not significantly different from the latest Information Graphics compendium for 2012. In Playfair’s 1786 book, 100% of the visualizations were comprised of Yesterday and Today pictures. In the new book Information Graphics, published in 2012, 95% of the visualizations were comprised of Yesterday and Today pictures. That is not much of a change across two centuries!

While embracing the many opportunities that Big Data represents, we have found in our own experience that organizational and societal changemaking tends to be more complex than data crunching, data visualization and data based projections. While all of those activities can certainly be informative we recognize that there is a lot more to changemaking and futuremaking then understanding pictures.

We share these kinds of perspectives with the organizational leaders working with Humantific, as they are tasked with figuring out how best to envision futures and then drive change in organizations and societies.

The Big Truth about Big Data is that it is unlikely that “data visualization” alone will get you to the future that you have in mind for your organization or your society. It can help you get there. It can help you better understand Yesterday and Today, which often informs Tomorrow–but let’s be real and acknowledge that more and different kinds of work are also going to be needed along the way. Humantific is already working on the other side of this realization. The “Beyond Big Data Visualization Era” is not only already here, it has been here for some time…:-)

Inspired by Humantific:

“The Other Visualization.”

Related here on this Humantific site:

Making Sense of the Early SenseMakers

Lost Stories Information Design History

Before, During and After Isotype

Feel free to subscribe to Humantific Quarterly.