Tag: Innovation Process Research

27
Jun

Thinking Made Visible Research

We are delighted to see so much interest in Humantific’s Integrative Thinking Research Initiative. Much to our surprise viewers of the Design Thinking Made Visible Project story have exceeded 15,000.

Posted for public viewing the research outcome included these findings:

Integrative Thinking Research: 10 Key Findings:

Finding 1
This research predates and debunks the widely publicized 2009 academic theory that thinking attributes (reliability & validity) can be rigidly pre-assigned to individuals or teams based on discipline labels such as design, designer or business, business manager. (This is a nice way of saying this was already known prior to 2009.)

Finding 2
Some students of design schools have the same thinking preferences as some students in business schools and vice-versa.

Finding 3
Professors and students are generally unaware of how radically different design process approaches are from one person to another.

Finding 4
Many students of design/innovation are not accustomed to externalizing their thinking process.

Finding 5
For numerous students in this study design thinking jumps off from a framed problem defined by a brief. Often there was no process activity upstream from the brief.

Finding 6
Design Thinking processes often appear very different visually while similar fundamental steps can often be found within. Some steps appear universal, other situational.

Finding 7
Most Design Thinking processes seen here have assumptions embedded that outcomes will be product or service creation.

Finding 8
Most design thinking process models seen in this study contain no reference to behaviors.

Finding 9
This research makes visible why the orchestration of design innovation work remains complex and a key challenge for teams and organizations.

Finding 10
This research suggests that real tools and visually sharable results are extremely useful in moving understanding of Integrative Thinking beyond stereotypical notions of design thinking and business thinking.

You can see these findings on pages 119-129 inside the Design Thinking Made Visible Project.

For “What is Integrative Thinking” see page 13-29
For “Humantific’s Innovation Harmonics” see page 18-29
For “Integrative Thinking in History” see page 131-135

Humantific has numerous streams of Thinking Made Visible Research in progress. Not all Humantific research is public. We often work with business leaders seeking to create private internal research projects focused on better understanding various aspects of their organizations “Innovation Brain”.

If your business organization or school would like to participate in one of our public or private streams of Thinking Made Visible Research send an email to thinkingresearch (at) humantific (dot) com.