Service Design Thinking: Confusion or Clarity?
Humantific CoFounder GK VanPatter has published another post in his popular ongoing “Making Sense Series.”
“Clarity or lack there-of is something that is often difficult to talk about in the design / design thinking community. Not everyone in the community of design communities is up for clarity. Lack of clarity often leads to a confused public. At the moment, mountains of confusion around the subject of design and design thinking exist publicly.”
“Contributing to the confusion we recently noted the UK Government’s launch of its “Design Principles”.
It is really none of our business but from a methods perspective, there seems to be some confused logic there.
Some enlightened person in the UK might ask:
Are these meant to be Digital Service Design Principles, Service Design Principles or Design Principles?
How did you get from “Design Principles” to “Don’t make assumptions” and “make things open” to “Service design starts with identifying user needs.”
Who said anything about presuming, predetermining that the challenges are service related?
This is an assumption often seen in service design logic.”
Read the full post on LinkedIn here: