We were delighted to see Don Norman braving the political storms to join other practice leaders expressing concern about the current direction and change/adaptation pace of graduate design education in a rapidly evolving world.
Don Norman: “We believe that design thinking skills will be a key success factor for a new generation of creative leaders in technology, business, and education.”
“Design thinking comprises strategies for finding and solving problems by bringing an understanding of people and society to technology design, focusing upon finding the correct problem before rushing to a solution.”
“But design faces an uncertain future.”
“The traditional design fields create artifacts. But new societal challenges, cultural values, and technological opportunities require new skills.”
“Moreover, there is need for services and processes that do not require the great craft skills that are the primary outcome of a design education.”
The ReReThinking Design Education movement continues!
Related ReThinking Design Education Resources:
GK VanPatter 2011: “The difficult truth is, gearing up to educate a new generation for the Design 2 practice space is simply not enough to catch up to where the already reimagined leading practices were in 2003, let alone lead the practice community today…I am sure your readers can appreciate that design consultancy leaders are certainly not waiting around for the graduate design schools to reimagine design. With the students in mind, we advocate changing where the responsibility for adaptation resides, and this change of responsibility occurs in the direction of the program leaders.”
From NextD Academy: