10
Nov

Future Envisioning Financial Services

Financial services giant Wells Fargo recently partnered with Humantific to create an innovation envisioning experience for hundreds of stakeholders to proactively explore possible future customer experience scenarios. Like much of the strategy work that Humantific does the mechanics of this on going project remain highly confidential so we can only describe the project in general terms here.

Humantifc was asked to create an envisioning skill-building experience that 500 Wells Fargo employees could participate in over a period of several months in San Francisco.

To create the jump field we combined present and future research made visible. In constructing the future made visible fields Humantific worked closely with Institute of the Future and the Wells Fargo experience design leadership team in California. 

In each envisioning session Humantific teaches a common language set of cross-disciplinary cocreation skills that connect directly into the forward looking Wells Fargo strategy.

The purpose of the workshop series is to proactively envision possible customer experiences, products and services in the financial services industry of the future. Although we are often asked to focus workshop designs in particular direction the skills that we teach in the Complexity Navigation leadership program can be applied by leaders in any changemaking context. 

The outcomes of the multiple envisioning sessions will inform future strategies and customer oriented value creation at Wells Fargo. The first round of sessions have been so successful Humantific has been asked to create a 3 day version with much more strategic cocreation skill-building added.

Complexity Navigation is a new generation leadership program that applies to all industries challenged with effective change making.